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Digital PR
Lead the conversation.
Enhance your brand’s prominence and spread your marketing message with SEOValley’s™ optimized press release distribution service. Our well-written news releases can put your company in front of thousands of potential customers while acquiring backlinks and traffic for your website.
As a part of our SEO services, we distribute well-written press releases on newsworthy topics to leading media and news websites. Our copywriting and SEO team can optimize your news release for major search engines by using keyword phrases that your target audience uses in searching for your products or services. We can even integrate links, podcasts, images, or videos to make them stand out and increase their appeal to major media sites.
Search Optimized Copy
Traffic from search engines will play a significant role in the success of your press release, so we integrate SEO copywriting strategies into each news announcement. Our exclusive process and unmatched optimization infrastructure ensures the search engine visibility of your press statements.
Tracking and Analytics
We’ll keep you updated about the performance of your PR distribution campaign. We’ll measure metrics such as how many times it was viewed, for how long, and many more. You can count on our team to closely monitor each news release via tracking software and give you regular reports.
Wide Distribution
SEOValley™ pipes your press release through the right channels to increase the likelihood of relevant media networks picking up your message. We work closely with leading digital distribution networks from around the world, who then distribute your press release to major news outfits and their subscribers using highly targeted techniques. Our team ensures that your news release gets optimum exposure through digital magazines, online newsrooms, and social media platforms.
Reach a wider audience today.
SEOValley™ can tailor its press release distribution services to fit your requirements and budget. For premium clients, we can publish press releases through leading news outlets that further distribute them to their network of news entities around the globe. Talk to us today for a custom quote.
Digital PR: frequently asked questions
What is digital PR in an SEO context?
Earning coverage and links from publications and industry sites through stories, data and commentary, rather than paying for placements.
Do you guarantee placements?
No. Editorial coverage is earned, not bought, so we commit to the outreach work and report every placement achieved.
What do you need from us?
A subject expert for quotes, permission to use any data, and sign-off on the story angle before outreach starts.
How is digital PR reported?
Every placement is listed with the publication, the link and the date, in the same monthly report as the rest of the campaign.
How is digital PR different from link building?
Link building earns links. Digital PR earns coverage, and the links follow from it. The target is a journalist or editor with a real audience, not a directory.
What makes a story worth pitching?
Data you own, a genuine expert view on something current, or a finding nobody else has published. A product announcement on its own rarely travels far.
Do you write the press releases?
Yes. Press release writing and promotion is part of the campaign, and each release is distributed through 15 PR distribution sites.
How many placements should we expect?
It varies by story and by sector, which is why we do not sell placements by the unit. We agree the campaign up front and report every placement that lands.
Are the links followed?
Some are and some are not. A nofollow link from a publication people actually read still brings referral traffic, brand searches and credibility, and all three help your rankings indirectly.
Can you get us into a specific publication?
We can target it. No agency can promise it, and anyone who does is either buying the placement or guessing.
How long before coverage appears?
Outreach runs continuously, but placements land on the publication schedule rather than ours. Expect the first results within the opening months of a campaign rather than the opening weeks.
Do you need someone from our side to comment?
It helps enormously. A named expert who can answer a journalist quickly is the single biggest advantage a company can have in this work.
