Google Ads Remarketing

Here’s a fact: A majority of first-time visitors to your website will leave without buying anything—many of them abandoning their shopping carts at the last minute. What if you could convince these potential customers to return and finalize the purchase? With Google Remarketing, this is possible.

SEOValley™ can build and optimize a Google Remarketing campaign for you—one that efficiently reaches people who previously visited your website to remind them about your offerings. We can maximize this tool to remarket your products and services to previous visitors, ultimately prompting them to finalize their purchase.

We can help you close that sale.

By analyzing and utilizing data sets available in Google Analytics & Ads and then creating user segments, we help our clients create most efficient Adwords remarketing campaigns. We can build remarketing lists based on a range of behaviors, including:

  • People who browse more than 5 pages on your website
  • People who leave the checkout page
  • People who purchase a specific product
  • New visitors
  • All visitors
  • People who stay for over 3 minutes
  • …and many more.

SEOValley™ can manage all the aspect of your Google Ads Remarketing campaign. We will set up your campaign, create lists, design custom messages, and track results. When you work with SEOValley™, you enjoy better conversion rates and more sales—without lifting a finger.

Tailored Messages

We’ll increase your campaign’s relevancy by using segmented messages—not generic ads. You can count on SEOValley™ to create remarketing lists and design tailored messages and strategies for each group. With better targeting, you’ll get better results.

Lower Cost Per Clicks (CPCs)

Did you know that remarketing CPCs are more affordable—and often more effective—than Google Search CPCs? The cost per acquisition in remarketing is 28% lower and drives 51% higher conversions. SEOValley™ can stretch your marketing budget and expose your brand to a wider audience with a robust Google Remarketing campaign.

Accurate Targeting

The key to a successful Google Remarketing campaign is targeting the right audience and telling them the right things. SEOValley™ works hard to truly understand your business in order to design a campaign that targets your most lucrative audience sets based on their demographics or interests.

Professional Reporting

SEOValley™ is committed to 100% transparency when it comes to your campaign results and ad spend. You’ll get access to our reporting system as well as regular comprehensive reports from our team.

Ready to maximize your Google Remarketing campaign? Contact SEOValley™ today

Remarketing: frequently asked questions

What is remarketing?

Advertising shown to people who already visited your site, which typically converts better than advertising to a cold audience.

Which platforms do you run remarketing on?

Google Ads display and search remarketing, plus Meta platforms where the audience justifies it.

How long are visitors followed?

Audience windows are set per campaign, commonly 30 to 90 days depending on the buying cycle.

Do I need a lot of traffic first?

Platforms require a minimum audience size before campaigns can run, so remarketing suits sites already receiving steady traffic.

What audiences do you build?

Visitors who viewed a product but did not buy, people who abandoned a cart or a part-completed form, past customers worth a repeat sale, and visitors who reached a key page without converting.

How do you stop the ads becoming annoying?

Frequency caps and exit rules. Impressions per person per day are capped, and once somebody converts they drop out of the audience instead of being chased for weeks.

Do we need tracking in place first?

Yes. Tags and conversion tracking have to be working before audiences can build, so that setup is handled first if it is not already there.

What creative is needed?

Responsive display assets built from your logo, product imagery and a short set of headlines. We can produce these or work with the assets your team already has.

Does remarketing still work without third-party cookies?

Yes, with a different approach. We build on first-party data, tagged audiences and platform-side signals rather than relying on cross-site tracking that is being phased out.

Can you remarket to people who found us through search?

Yes. Anyone landing from organic search enters the same audience pools, which is one of the reasons SEO and remarketing work well together.

How is remarketing measured?

By conversions and cost per conversion against the audience they came from, not by impressions. View-through activity is reported separately so it cannot flatter the headline numbers.

Is the ad budget separate from your fee?

Yes. Media spend goes straight to the platform, and our fee covers strategy, build, creative and ongoing management.

Case studies

Natural SEO Campaign for Styloko – Fashion Discovery Engine

Natural SEO Campaign for Styloko – Fashion Discovery Engine

Natural SEO Campaign To Improve Search Engine Rankings and Leads

South Korean Government SEO Campaigns

South Korean Government SEO Campaigns

Full Suite SEO For 500+ South Korean Government Websites

SSA Shirts SMO Campaign

SSA Shirts SMO Campaign

Improved Online Visibility Using SEO & Social Marketing Strategy

Latest Google Ads Remarketing updates