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Analytics & Tracking Service
We set up GA4, Google Tag Manager and Search Console so you can see which channels bring leads and sales, including visits from ChatGPT, Perplexity and other AI assistants, which most standard reports lump in with everything else. Every month you get a short report on what changed and what to do next.
Answers, Not Just Data
Good tracking answers the questions that decide where your budget goes:
- How much traffic reaches your website, and where does it come from?
- Which searches, ads and AI answers bring visitors who become customers?
- What do people do on your pages, and where do they drop off?
- What return do your paid campaigns and your SEO bring?
- Which campaigns are working, and which are not?
What We Set Up And Measure
- GA4 and Google Tag Manager, installed and checked event by event
- Conversion tracking for forms, calls, bookings and purchases
- Search Console and Bing Webmaster Tools connected to your reports
- A separate channel for AI assistant traffic from ChatGPT, Perplexity, Gemini and Copilot
- Ads platforms linked so paid results sit next to organic ones
- Clear key performance indicators agreed with you
- A dashboard and a monthly report with recommendations
The SEOValley Difference
With over 20 years of experience in search and tracking, our team turns the numbers into decisions: which campaigns to cut, which pages to fix, and where the next lead is most likely to come from. Analytics is built into every SEO and PPC plan we run, so the work is measured against enquiries and sales, not just traffic.
For more information on our analytics and tracking servicescontact us.
Analytics Services: Frequently Asked Questions
What Does The Analytics Setup Cover?
Google Analytics 4 configuration, conversion and event tracking, Search Console connection, and reporting views built around your business goals.
Can You Fix Tracking That Has Stopped Working?
Yes. Broken tags, consent banner conflicts and changed thank-you page URLs are common causes of missing data, and auditing them is part of the service.
Do You Report On AI Referral Traffic?
Yes. Sessions from ChatGPT, Perplexity, Gemini and similar sources are reported separately so you can see the scale and quality of AI-driven traffic.
Is Analytics Included With An SEO Plan?
Analytics setup and monthly reporting are part of our SEO plans, and standalone analytics work is quoted separately.
Which Tools Do You Set Up?
Google Analytics, Google Search Console and Bing Webmaster Tools, plus GA4 and Tag Manager key events for calls, forms and sales, and a live Looker Studio dashboard with rankings, traffic, leads and AI visibility.
Do You Configure Goals And Conversions?
Yes. That covers macro and micro goals, a conversion tracking review and setup, site search tracking, analytics filters, and event tracking where it applies.
