Google Penalty Recovery
Is your website a casualty of a Google penalty? Are you still trying (and failing) to recover from Penguin or Panda? If you’re seeing a sudden drop in your organic traffic, then a Google algorithm update, a manual penalty, or an over-optimization filter might have hit your website. Talk to SEOValley™ today and explore the best recovery strategy.
We’ll Get Your Website Back on Top
Being slapped with a Google penalty does not have to mean the end of the world. It’s possible to regain your website’s organic traffic and revenues. By implementing the right cleanup strategy, SEOValley™ can reinstate your website to its former ranking positions and bring back your organic traffic.
How We Work
Our first step in the Google penalty recovery process is to diagnose and determine the type and severity of your penalty. We identify whether it is manual or algorithmic, and whether is stems from the Panda or Penguin update.
Google Panda Penalty Recovery
Google Panda is an algorithmic update that penalizes a website because of low quality and/or duplicate content. These penalties can affect the entire site or a few pages, virtually wiping out rankings and search traffic of your entire website. Released in 2011, Panda has since been embedded into the Google algorithm, so it now hits immediately upon the detection of duplicate content. You can literally lose rankings overnight.
To determine if your site is a Panda casualty, we’ll search for duplicate content. Our team can quickly find out if you have inadvertently copied content from other websites, or if other websites copied yours. We’ll then design a Google Panda recovery plan that involves replacing duplicates with original, high-quality articles. We can also extend thin pages, professionally edit existing text, and fix keyword stuffing issues.
Google Penguin Penalty Recovery
Released in 2012, the algorithmic penalty Google Penguin punishes websites for spammy backlinks that point to it. Links that don’t represent editorial endorsement from an actual person can now trigger a penalty. Penguin can also affect the site as a whole or a set of pages that are found to be in violation of Google’s quality guidelines.
Our first step in fixing a Penguin problem is to do a comprehensive links audit. We look for patterns of manipulation such as:
- Keyword anchor texts that are over-optimized
- Links from sites with low credibility
- Comment spam links
- Links embedded in spun articles that are submitted to in large volumes to article banks
- Site-wide links in sidebars and footers
- Links exchange
- Links extensively embedded in design templates and widgets
- Paid links
Our link auditing team analyzes and manually reviews all domains that link to you to determine which ones have caused the penalty. We determine toxicity by assessing the quality of the domain and its links.
Once we have a definitive list of toxic links, we then proceed to link removal and disavow. This lengthy process involves the submission of Disavow.txt files (via Google Webmaster tools), communicating with webmasters in question about removal of links, and continuously documenting successful removals.
Protecting Your Website for the Long Haul
SEOValley™ won’t stop the moment your website recovers. We can also provide post-recovery analysis to ensure that you don’t become a victim of subsequent algorithm hits. You can trust is to keep the mighty Penguin, Panda, and the entire Google zoo at bay.
Let our Google penalty recovery experts bring back your traffic!
Life doesn’t always give second chances—but luckily, Google does. Regain your previous standing with the right combination of strategies. Contact us today for more information on our Google penalty recovery service.