HTTP/2, HTTP/3, and Page Speed: How Protocol Upgrades Enhance SEO and User Experience
Speed matters when it comes to SEO and user experience. In fact, speed
Speed matters when it comes to SEO and user experience. In fact, speed
Thirty-seven percent (37%) of marketers are now using AI to improve their search engine optimization
Organic search continues to be the leading source of website traffic
Google Shopping ads give your business a direct way to highlight
SEO isn’t about brand size—it’s about quality and relevance.
Don’t underestimate your About Us page. It’s not just one of the most-visited sections
It’s been two months since Google Analytics 4 (GA4) officially took the reins from Universal Analytics
Did you know that paid ads have a 200% ROI? That’s a return of $2 for every $1 spent.
With 23.6% of ecommerce transactions directly associated with organic traffic
In the present digital age, online entertainment has turned into a fundamental piece
Google Analytics GA4 is the most recent version of Google’s web analytics platform.
For ten years now, search engine optimization (SEO) has remained a highly successful approach
Organic search is still the best way to secure leads. In theory, getting 3x more traffic also means getting 3x more sales.
The success of an eCommerce store relies heavily on search engine optimization. Before you can successfully sell
According to the 2020 Digital Report from Hootsuite and We Are Social
Only famous influencers and super prolific content creators rank well on YouTube, right? Wrong.
App store optimization (ASO) is an important part of any mobile app marketing strategy.
Backlinks are still important in SEO, but some strategies that worked a decade ago are no longer relevant today.
Remember when SEO was all about picking the best keywords? Times have certainly changed.
Multilingual SEO optimizes a website for different languages so that it can be found by users
If you’ve been using PageSpeed Insights for quite some time now, then you’ve probably noticed some changes
Did you know that digital video views now exceed 230 million every year? This number is only expected to increase
Ready to embark on a digital marketing campaign? Start with a cohesive and organized plan to ensure
SEO (Search Engine Optimization), PPC (Paid Marketing), and SMO (Social Media Optimization) are very effective
In 1996, Bill Gates wrote an essay called, ‘Content is King.’ He predicted that content will be “where most of the real
Search Engine Optimization is an ongoing process, and any alteration in the website’s design or technical aspects
When did you last update your search engine optimization (SEO) strategy? If it’s been more than two years, then it’s time to refresh your approach in 2022.
Ranking for high-value keywords on Google has always been a major metric of SEO success.
Did you know that Google looks into three main metrics to determine the overall user experience
There’s no doubt that high-ranking pages deliver more organic traffic, and that applying the right SEO
Incorporated in 1999 and based in Bhopal, India
‘Duplicate content’ refers to substantive blocks of text that
Ranking well in search engines is one of the highest-impact marketing strategies you can use
A well-written and properly distributed press release can really add teeth to a digital marketing strategy.
A Google penalty can be devastating for any business—and more so if your sales and referrals come
Why User Experience is Most Crucial in SEO The days of boosting rankings solely through backlinking
Any website that wants to rank higher in search engines needs to invest in technical SEO and content marketing.
Do you have a website dedicated to your as SaaS product? Chances are, you’re not making full use
Blogs are effective in generating organic traffic in building a solid content marketing strategy.
Frustrated that you’re doing everything right SEO-wise but
Succeeding in SEO means keeping your content not only relevant but also diverse.
Search engine optimization or SEO has continued to evolve at a faster rate than other marketing
There’s no denying the fact that content will always be king. It is one of the factors you have to prioritize
The goal of Google has always been clear: To give its users the best experience by returning
Machine learning is not entirely new, but as the technology behind it continues to evolve,
As you may already know, content remains king in digital marketing. But how much content do you really need?
The COVID-19 public health crisis is dramatically impacting online search behavior and media
Subdomains and subfolders both offer SEO advantages when used correctly. But which among them
Have your Google rankings dropped? With a small and often unannounced
As your online business grows and expands, you might start to think about selling in other countries and appealing to a wider range of customers
The company was highlighted among the top 20 most valuable SEO services for small businesses
In today’s blog, we will talk about the five mistakes that even the most experienced SEO specialists are guilty of making from time to time.
Many SEO professionals believe that content sentiment can determine a page’s rank in Google. If every page on the top of the SERPs for your targeted keyword has a positive sentiment,
“Crawl budget” is one of the most essential concepts in SEO, but it is typically not prioritized—and is sometimes completely ignored.
An SEO audit is one of the most crucial steps in ensuring a well-executed SEO plan.
Among the foundational elements of SEO are site structure and internal linking, both of which play important roles in improving your site’s organic search performance.
User experience has always been high on Google’s priority—
Any successful news website knows the importance of optimizing content for search.
The COVID-19 pandemic has disrupted life as we know it. Many companies are struggling to stay afloat due to lack of physical traffic.
Headings were crucial ranking factors back in the early 2000’s. These days, not so much. However, this doesn’t mean you can completely ignore them.
There is no data indicating that schema rich snippets have a direct effect on Google rankings, but they sure don’t hurt. In fact, rich snippets can make your pages look more prominent in
We are glad to let you know that SEOValley will continue to be fully operational during the COVID-19 pandemic.
If you have a website that caters to a worldwide audience or if you’re planning to sell your products and services globally, then it’s time to learn international SEO.
Want to hear something interesting? The latest research by Google shows that these days, mobile users score higher than desktop users in terms of buyer
Pay-Per-Click or PPC marketing is a preferred form of online advertising for many service-based businesses, and it’s easy to see why
Having a great SEO campaign is not enough. You are missing out on crucial opportunities to improve that campaign if you can’t make sense of its data in a systematic
If you run an e-commerce business and want to ramp up your SEO, you must be wondering:
SEOValley is a rapidly growing interactive marketing company which serves small
Should you focus on organic SEO or put your money on PPC? This matter has long
Did you know that Google updates its search algorithm not once, not twice, but
A solid keyword research strategy will help focus on creating content that will deliver the best bang for your marketing
For the uninitiated, John Mueller—Google’s Webmaster Trends Analyst—has been running Hangouts every two weeks, answering
If you’re a marketer, then you know what it’s like to be frustrated by Google’s seemingly whimsical rules and standards. The advice they give to
You’ve probably heard about the mysterious Myth of the Word Count. Google supposedly sets a
Technical SEO is often overlooked, but it critical to a website’s ranking success. You see, Googlebot is programmed to obey specific commands—it
Some keywords and phrases are just too difficult; they’re virtually impossible for small and medium e-commerce websites to rank for. But don’t give up on them.
Knowing your competitors is an important step to building an effective marketing strategy for your
Google has updated its image search interface one year ago to enhance visual content and ultimately made it easier for searchers to look up and discover
The season for shopping has started. If you are in the SEO industry or doing any form of SEO campaign for your own business, it’s important to plan ahead
JavaScript is the lifeblood of many websites and apps. It is a programming language specifically
‘Entities’ are not new in SEO. They have been around for as long as search engines have been used and
Location and “near me” searches have become popular search terms for people looking for products, experiences, and/or services they need at the moment.
Do you still have a separate mobile website because your desktop site is non-responsive? Then you need to put extra effort into your SEO strategy; after all, you are optimizing two distinct
Changing domains is a crucial decision—it’s not typically recommended unless absolutely necessary. When you change domains, you open your website up to the risk of losing the organic
Although not intended for search optimization, the Wayback Machine is an incredibly useful tool for reviewing your website and making improvements to boost rankings and improve your overall
Those who build or redesign their websites typically focus on functionality, aesthetics, and user experience. Their objective is to build a good-looking
Dwell time is one of those simple but often-confusing and widely misunderstood SEO metrics. As a matter of fact, people are so confused about it that they wonder whether or not it really
META description tags matter in SEO, but probably not in the way that you think they do — especially when you’re used to old-school optimization tricks.
Google received quite a backlash since revealing that they are no longer supporting the formerly recommended rel=prev/next markup, and that they have in fact, not been doing so for years.
There is no denying the importance of search optimization when it comes to earning organic traffic to ecommerce sites and product pages.
There is no denying the importance of proper search engine optimization in this digital business scene. Now that more and more businesses are
A huge part of search engine optimization involves sending proper ‘signals’ to search engines and letting them know what your website, business, and
Anyone who has been doing search optimization long enough would know that SEO is an ongoing
Online marketing is a major key to the long-term stability of a modern business. Now that markets are online, investing in ways to reach out to digital
Landing page optimization is a crucial aspect of SEO. It can no doubt be intimidating to face
“The customer is always right.” This adage certainly takes on a new meaning in the context of search optimization.
The search landscape is an ever-changing environment and website owners and administrators simply cannot rest on what they
Website owners and businesses that have been in the SEO game long enough know by now that optimizing for search isn’t—and should never be
In a dream world, SEO would be a one-time event and website development would be a build-and-they will come proposition. But the reality is that real search engine optimization is an ongoing and
Search engine optimization is an involved process and one that requires constant updating and upgrading if you are to get on top of your search rankings and maintain a steady stream of traffic
Midway the fourth quarter of 2018, Google launched a brand-new set of SEO tools designed to help website administrators and online marketers make sense of the ever-changing SEO
Search engine ranking algorithms change and evolve constantly. As such, website owners and administrators must know how to adapt content accordingly and adjust strategies so as to cope up
When it comes to keyword analytics, the more data you have, the better choices you can make. This said, it is vital to examine all analytics data that are at your disposal so you can make sure
In this increasingly digital world, businesses without a strong web presence are at a clear disadvantage, falling way behind their rivals who have flourishing online networks.
Keyword research is crucial for targeting the right search terms, enhancing your search performance, and ultimately outranking your competition. But keyword targeting isn’t just a matter of choosing
For a website to be accessible through a web browser, it needs to communicate and facilitate information transfer following a set of standardized rules and instructions governing
Organic traffic drops can be disheartening—especially when you think about all the hard work you and your team has put into building up your numbers. Don’t panic when you start noticing a dip in your statistics.
Backlink analysis is a technique that is holding up quite well to the test of ever-changing SEO waters. Despite the many different
Search Engine Optimization (SEO) and Search Engine Marketing (SEM) are two closely related but slightly different ball games.
Canonical tags—the term itself can be intimidating. Apart from the confusion and anxiety they stir up among non-technical digital
“Thin content” with “little to no added value”- this Webmaster Guidelines violation is a message many website owners dread,
When search engines are not entirely sure what users mean by their search query, they tend to generate SERPs that cater to the
Reverse engineering your competitors’ strategies can be a good way to beat them at their game.This is especially true in search engine
Structured data has been a hot topic in SEO circles for several years now, yet many marketers still don’t have a clear understanding
You think you know everything that goes on in your website, but in this ever-changing world called the internet,
Here’s a surefire tip to improve SEO on your WordPress Site: Optimize for SEO-friendly URLs. Get this right,
There is no denying that SEO as a revenue-generating business strategy can be hard to grasp.Only until the effects of a well-optimized
Here’s a mistake too many online marketers make: They finalize a marketing campaign or a new blog post, and then they find keywords
Low hanging keywords are search terms that are well within your reach. They refer to words and phrases that your website is already ranking for
If you’ve been in the ecommerce business long enough, then you know that the quality of product data your website provides impacts its natural
All too often, segmenting and filtering website content becomes a footnote—something done after an ecommerce site is already fully set-up.
How you design your site’s architecture is critical not only to the way users experience your brand—it also affects how search engines discover and rank your content.
Owning multiple domains is becoming common practice in SEO—and this strategy could potentially do wonders for your rankings.
Do you want your website to be prominently displayed on Google’s front page? Then it’s time to get on the Knowledge
In the world of E-Commerce SEO, using duplicate or thin, low-quality content can be disastrous—in fact, it can wipe out your rankings. Search engines are now implementing sophisticated systems
A slow website is simply unacceptable in a world of short attention spans. Not only is it frustrating for the end user—it can even cause you to lose a sale and ruin your brand’s image.
A successful search engine optimization campaign begins at the grassroots level, starting with on-page SEO.
The verdict is in: Search engine optimization will be more important than ever in 2017, playing a huge role in comprehensive…
Magento is a great eCommerce platform, but it has its limitations. Its Layered Navigation feature—which is commonly used…
To be frank, content auditing is a painfully time-consuming process. It’s a massive project that you might not have time
In order to push organic search rankings to optimum levels, we know from experience that a website’s technical SEO…
Have you noticed that Google has made fewer algorithm update…
Benchmarking your site’s current performance allows you to track and compare improvements over time.
Bad links or unnatural links could be pointing to your website, hurting its reputation in the eyes of search …
Google Analytics is one of the most commonly used tools for tracking and reporting website traffic.
Analytics and data tracking are crucial to the success of any internet marketing campaign.
Google penalties are not only devastating for your business’ reputation and revenue,…
Search engines look at several factors when determining how your website should be ranked.
Successful ecommerce businesses share one characteristic: their sites rank higher than their competitors…
Every business will have three options for marketing: collaborate, outsource, or do it in the house.
Do you have a large brand with multiple locations or branches? Are you finding it difficult…
Many business owners make the mistake of ignoring SEO and putting all their eggs in social media promotions.
Keeping your site updated is one of the things you must never forget or take for granted.
Local SEO is an important tool for increasing the visibility of a brick and mortar business…
Will migrating your website affect your search engine rankings? Here’s the short answer: It depends.
One of the most important elements in the SEO process is ‘competitive analysis’—that is,…
Investing in search engine optimization (SEO) can be one of the wisest business decisions you’ll ever make.
A solid content strategy is no doubt essential for the success of SEO in the long-term…
With all the conflicting views about the value of link building in SEO…
More businesses and website owners are putting more effort in…
For as long as search engine optimization has been around, people have had all kinds…
Throughout a consumer’s online decision-making journey, he or she gets to interact…
Consumers are—for the large part—immune to traditional marketing.
Many website owners and online marketers are becoming interested in microformats…
While local businesses are at an obvious disadvantage against larger brands in terms…
It’s not enough that you have a visually appealing site that pushes all the right buttons…
From an SEO perspective, Magento is often regarded a challenging e-commerce platform…
Google Analytics can often be confusing for some business owners.
If your website isn’t mobile friendly, then you may be in for a rough ride.
There are innumerable ways to add fun and thrill to our corporate life.
Google has always been a forerunner in search engine technology and just recently…
Web site owners largely rely on organic search traffic to attract new business…
Keyword cannibalization is a widespread internal information structure issue that many websites suffer from.
Today we are sharing the interesting Penguin recovery story of one of our clients…
A website redesign is a major move that could impact not only the overall look and functionality…
Optimizing your highest performing landing page is one of the most effective ways…
Search engine optimization, SEO, and search marketing are terms that have been long thrown around…
Misconceptions about search engine optimization are quite common and most of them are due to…
Citations are characterized by mentions of your business name and your address on other web pages…
Marketing departments face constant pressures of making e-commerce sites stand out to people…
In business, you have to spend money in order to make money.
Many businesses today suffer from generational gaps—progressive marketing managers are often…
User generated content in the form of consumer comments, reviews, photos, and popular lists help…
Stale content is the start of the demise of a website. While your site may still be functional…
A complete SEO audit is an essential maintenance duty every website owner must fulfill…
If you have been spending quite some time with SEO, you probably know about Google’s local pack listings.
If you don’t know it already, it is always better to recruit an SEO manager to seek help during…
Google has already confirmed what several of their employees have been hinting at late last year…
Proving the value of SEO can be a challenge, especially when speaking to people who are not very savvy…
Before Search Analytics, you probably relied greatly on Search Queries reports to gain…
So you’ve been spending an incredible amount of time and effort on link-building…
The core principles of building and maintaining links remain intact, but over the years…
Will your gateway pages set you up for SEO ruin? Most likely, yes.
Overturning an unnatural links penalty can be difficult.
The importance of on-topic and off-topic links has always been a big issue among website…
E-commerce sites are the lifeblood of many businesses, particularly those that operate solely…
Change is the nature of SEO and constant evolution of techniques and best practices is something…
User-generated content is often neglected as an SEO strategy simply because not many recognize its value.
More links = more search traffic = more customers – this is one of the simplest and most important…
Ecommerce sites most commonly use geo-targeting, an optimization technique that helps them…
Small businesses have a lot on their plate, especially with all the competition they have to face online.
Search engine optimization is basically the process of making your site friendly and more accessible…
Trying to learn SEO can be quite an overwhelming feat, especially when you don’t know exactly…
Whenever Google algorithm updates are rumored to roll out, people would speculate how it could be…
If you’ve been into web marketing for quite some time, you probably know the value of landing…
The great debate about the value of subdomains and subfolders in setting up websites and blogs…
Almost all business owners who have ventured to start their digital campaigns ask whether…
With new search engine, algorithm updates new truths in search optimization.
SEO is such a complex industry that involves a wide range of processes.
Search engine updates spread a great deal of fear and uncertainty among website owners and administrators.
The mobile web should be one of your target online arenas when it comes to optimization.
A new update in Google’s webmaster guidelines has website administrators reaching…
Bad links endanger your web ranking, especially in search engine results pages.
Constant changes can be expected from SEO standards, especially with the continuous improvements implemented…
Local optimization is challenging because the scope of being found on a particular…
Search optimization should never be a secondary task.
Having duplicate content may seem harmless to your site, but it definitely causes much…
One of the biggest risks of doing a website redesign is losing your SEO rankings.
Lots of debates and discussions go around whether or not SEO still has value in terms of web marketing.
Keyword search remains to be the basis of all search marketing, which is why proper keyword research…
Debugging can sometimes be a tricky affair but it has now been made easier.
Search queries tell you the number of times that your URL has been clicked.
To disavow simply means to deny any responsibility for something.
Other than keyword density, social signals and website speed, link building is among the most…
Information is constantly changing and this requires changes to be made on various…
In the last few years, Google has introduced a number of major algorithm updates such as…
Check the best blogs in your niche and chances are you will come across one infographics…
If you come across the concept that SEO is dead whether in your mind or in print, simply dismiss it.
In 2012, Google rolled out manual spam action to prevent spam in the search results.
As Google continues to be more personalized, it is worth looking at the Google Authorship mark up.
Hummingbird is the new search algorithm used by Google. This new algorithm was introduced…
Onsite Content Addition: It is recommended to add a minimum of 200-300 words…
The inception of social media into the world of marketing is quite dramatic…
Travelling and seeing new and amazing elements seem deeply ingrained into the human nature…
Reputation is the most vital aspect of a business, and entities go till vast length to preserve it.
Duplicate content is defined as online content that is found in more than one place on the World Wide Web.
Webmasters are having a tough time redoing their website after Google came up with a couple…
The recent days have witnessed Google relentlessly updating its algorithm to upgrade the content…
The recent panda and penguin updates by Google have created a stir in the world wide web.
Monitoring the brand or your own nameonline has become an essential task for any business corporation or individual.
Google+ is an extension of Google itself and is the latest attempt of the search giant.
With the Dawn of 10th September we set off for our staff picnic trip to…
SEO Service is one of the most sought after service within the internet marketing space since…
Do you know whether your website is search engine compatible or friendly?
While a professionally executed Search Engine Promotion campaign is guaranteed to multiply…
Search engine submissions involve submitting your websites pages (URLs) to human-edited search…
Keywords, they are the key to your website’s search engine optimization success.
Is Your Website’s Content Enhanced for Search Engine Promotion?
Online competitor analysis is integral to the success of SEOValley’s™ search engine optimization solutions.
SEO is not just about tweaking the content, the Meta tags and marketing but it is also very much…
The structure of a website and the code used to create that website is important for high rankings in the search engines.
The rank of a website on the search engines as well as the conversions…
Meta tags mainly constitute of title, description and keyword tags which are of high importance for search…
Do you have stethoscope for your website? Do you have barometer for your website?
Social media optimization is also known as social search engine optimization.
In today’s scenario, social networking websites like Facebook, Twitter etc.
All across the Internet, media experts regularly write about the latest happenings…
Social media optimization when used in combination with search engine optimization…
Visibility of any website in various search engines can be improved through various methods.
Formulation of effective SEO strategies leads to effluent SEO services.
There are several chances that the organic rankings of your site might drop in the search engines…
SEO needs to be tackled at two stages: off-page and on-page optimization.
Whenever a website is optimized for search engines, various elements are kept into consideration.
Today, firms are offering SEM and SEO services for local search engine optimization…
Building quality backlinks for a website is a very important…
A website gains high rankings through the quality and quantity of backlinks for it.
Off Page SEO techniques are not performed on a website, rather, they are carried…
When a website attracts traffic, it is very important to convert that traffic into sales.
Any company’s website is an important investment.
Conversion rate optimization also referred as CRO was born out of the need to generate…
If you own a site for your online business, then you must integrate Google Analytics…
Ever wondered why and how a website gets top ranked and get diagnosed on the regular basis.
If you are thinking for hiring a SEO service for your website, then you should consider…