Successful content marketing involves communicating your message to your target customers in the right way, at the right time.
SEO Valley can help you do exactly that. We create and strategically promote content that attracts and retains attention, with the ultimate objective of acquiring traffic and links to your site.
Integrating SEO and Content
Producing content that is optimized for the user and search engine — that is our specialty.
We believe that SEO and content marketing are concordant and mutually necessary. Thus, we integrate content marketing in our search engine optimization strategies.
Search engines have long shifted toward meaning-based content, virtually eliminating the days of keyword stuffing, paid linking schemes, and other black-hat strategies with little focus on content quality and user experience. If your current SEO firm still uses these outdated tactics, it’s time to switch to SEOValley™.
Our Content Writing Service includes:
- Webpage copy
- Social media posts
- SEO content
- Product descriptions
- White papers
- Press Releases
Our Content Creation Process
SEOValley™ applies SEO-focused thinking throughout all the steps of content creation.
- First, we identify and understand the needs and behavior of your target audience through keyword research. How do people typically search for the type of content you offer, and in what volume? By conducting keyword research early on in the process, we are able to determine what your users are interested in and direct all efforts on words and phrases that truly bring in relevant leads.
- The next step is creating content that is written for people but optimized for search engines. Our writers expertly combine optimum keyword densities with creative salesmanship, thereby producing content that attracts both search engines and humans.
- Next, we optimize on-page elements before publishing. Our SEO experts take the baton and ensure consistency between the content, the keywords, and the technical elements of each page.
- And then we publish and promote with the goal of linking and social engagement. Your content appears in websites that are relevant both the content and the keywords they are optimized for. We also reinforce your social promotion, connecting it to current trending topics whenever possible.
- Finally, we measure the performance of your content marketing campaign by tracking it against actual business outcomes. Are the pages ranking as expected? Is the conversion rate within target?
Content is Still the King
Did you know that 61% of consumers are likelier to buy from brands that offer custom content? On top of this, 60% of B2B decision makers rely on branded content to make better purchase decisions. Content marketing is essential to boosting sales.
If you are interested in an SEO-centric content strategy, we are the team to work with. SEOValley™ integrates optimization in every step of the content marketing process, from audience and keyword research all the way to promotion and measurement. We believe that successful content marketing is a combination of search engine savvy and salesmanship—and this formula has allowed us to achieve impressive results for thousands of clients.
Contact us today for your content marketing requirements.