Generative Engine Optimization (GEO)
Show Up in AI Search Results with Generative Engine Optimization
Are you ready for generative search?
AI engines like ChatGPT, Gemini, and Perplexity now deliver answers without showing traditional links. Your content needs to appear in those responses — not just in the usual list of search results. Generative engine optimization (GEO) makes that happen.
Our generative engine optimization agency builds visibility directly inside AI-generated responses. We help AI systems recognize your brand, trust your information, and use it when generating responses so that you can be part of the conversation!
Our generative engine optimization services include:
- ChatGPT optimization for business
- Gemini engine optimization
- Claude engine optimization
- Perplexity engine optimization
- Agentic AI optimization
Each platform pulls and presents information differently, and we know how to optimize your content to match!
What is generative SEO?
To put it simply, GEO helps your brand appear in AI-generated answers. While traditional SEO focuses on search engine rankings, GEO makes sure that your content gets surfaced and cited when users ask questions in tools powered by large language models.
How do we optimize your content for AI search?
Everything starts with research. We test AI engines to see what they already “know” about your brand. We pull out brand mentions, analyze the sentiment, and flag inaccuracies. Then we:
- Find content gaps worth owning
We identify up to 50 topics and questions that match your audience’s intent, and then cross-check these with competitor coverage and visibility to spot opportunities where your brand can give better, more relevant answers.
- Make your content AI-readable
We audit and rewrite your existing pages to make them usable by large language models. Depending on the current structure, we may need to:
- Reorganize headings for clarity
- Standardize formatting for consistency
- Embed schema markup for machine parsing, and
- Generate Q&A blocks that match user queries
— all to ensure that AI systems like ChatGPT, Gemini, Claude, and Perplexity can accurately extract and reuse your content.
- Fix the foundation
We run a full technical audit to address crawl errors, broken links, slow load times, and clunky navigation. This gives AI engines a clean and trusted foundation to interpret your site.
- Build authority beyond your site
We also strengthen your domain through citations, PR links, and consistent external references. Then we distribute new content across business directories and social feeds to expand your footprint.

- Track AI visibility and tune performance
Finally, we continuously monitor how your brand appears in both traditional and AI-driven search, adjusting your content and outreach based on live results. You’ll get weekly and monthly updates to show what’s improving and what needs work.
Is traditional SEO and organic traffic still important?
Absolutely, but they’re no longer the only goal. Traditional SEO helps people find your site through ranked search results. But AI tools like ChatGPT, Gemini, Claude, and Perplexity answer questions directly, often without linking to websites at all. If your brand itself isn’t mentioned in those responses, users may never find you, even if your content ranks well in search. Generative engine optimization makes sure that your brand is included in the answers themselves, not just the search results below them!
Why should you optimize for generative engines?
Because users aren’t always clicking through. For example, when someone asks ChatGPT what software to use, they may never see a traditional link. If you don’t optimize your website for ChatGPT results, your brand won’t be mentioned in the response itself. You’ll be invisible in that interaction — even if your content is excellent.
Be cited. Be found. Be included.
SEOValley’s generative engine optimization gets your name into AI-generated answers accurately, consistently, and in context.
Contact us to know more about our generative engine optimization services.
You can also find out more about everything GEO, including Perplexity AI, Gemini AI, and Claude AI engine optimization by The Future of SEO Is Here: Generative Engine Optimization by SEOValley on this topic.